Logo – Word

Logo – Word

The word logo comes from the Greek word logos. It means, word, speech or conversation. Your logo is not only you’re a visual representation of your brand, it’s your word as well. Your word is your promise. Both customers and prospective customers recognize your...
How to Create and Effective USP

How to Create and Effective USP

A USP, or unique selling proposition, is a promise that delivers. Let’s break it down. U is for Unique or, like or being unlike anything else. S is for Selling. That’s why you’re in business right, to sell? Selling is exchanging one value, like money, for something of...
How to Build and Maintain a Website that Works

How to Build and Maintain a Website that Works

Oh what a tangled web you can weave! Someone once said that time is money. Then again, money can buy you time. Building a website will cost you. It’ll cost you time! How much is your time worth? Do you know how much you’re worth per hour? If you don’t know, this might...
Building and Maintaining a Website

Building and Maintaining a Website

Here’s a little secret: Your website will never be done!  Yes, even when you think it’s finished, it still won’t be done. You see a website is like a garden. In order for a garden to be a garden, it needs to be cared for or else it will fail because of neglect or,...