by smgnewen | Sep 20, 2013 | Uncategorized
The old adage – the customer is always right – is a bit skewed if not misconstrued. More correctly; what the client thinks is right, or not, doesn’t always make them correct. Change the perception. Change the thinking. What is ultimately important...
by smgnewen | Sep 20, 2013 | Blog
One of the things you learn in a college PSYC-101 class is this: Happiness has three requirements. Those requirements are control, affection and belonging. Think about it. There are several possible variations, orders of, or arrangements of those three...
by smgnewen | Aug 21, 2013 | Blog, graphic design
Take a look at this brochure we designed for Wirepay Financial....
by smgnewen | Jul 27, 2013 | Blog
Spectrum Marketing Group is a multimedia marketing and consulting agency located in MA. We are a group of professionals who help businesses, civic organizations and non-profits to better leverage their marketing efforts. If you are looking for a marketing agency Cape...
by smgnewen | Jul 25, 2013 | Blog
By Jason Almeida On the journey to marketing success, a business must always have a target market. But is a target market enough to make sure the marketing tactics and campaigns are delivering the correct message? The answer is probably not. When beginning a new...