graphic design Articles

The Role of Color in MarketingI recently came across this great info graphic on the role of color in marketing from www.blurbrain.com and just had to share. When starting with a new business or a business looking to rebrand itself, it always starts with colors. Colors...

The composition & layout of a new design is dependent on many variables which can be broken down into the following characteristics: Learn More Below About Composition and Layout Balance is achieved by making all elements visually equal on all sides When balance...

Alignment refers to text placement and other design elements on a page, so they visually are lined up. Doing so organizes the design as well as creates order and visual connectivity. The elements are therefore made more readable for the viewer. Here are some of the...

Graphic Design Principles Part 1Graphic Design Principles – Part One – Messaging The primary purpose of graphic designer is to use visual tools to communicate a message. The design of a piece should not overshadow the message, in other words if you have a really great...