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Preparing for Your Video Shoot

— Client ResourcesPREPARING FOR YOUR VIDEO SHOOTPrior to filming, we should discuss what is the intended purpose of your video. Will it be for the about page on your website? Cable TV commercial? Social Media campaign? Product demonstration? Knowing the intended...

Optimizing Your Website for Conversion

Convert more visitors into customers through design  We know the inbound marketing structure incorporates creating a website with SEO (search engine optimization) in mind. This SEO attracts clients to your site all of their own search initiative. Now the next step is...

Ideas for Managing and Responding to Online Reviews

This guest article written by Bob Unger and Barbara Leblanc of Unger Leblanc Strategic Communications. Online reviews are one of the first things that come up on a Google search. More than 80 percent of customers believe they are as trustworthy as word of mouth....

How to Effectively Market Your Video

How to Effectively Market Your Video Choosing how to market your video can greatly alter the way you advertise yourself. Effective video marketing can lead to growth in your business and your advertising web. Successful video marketing comes down to knowing your...

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